Article · AI translation
IT Home reported on October 28 that Liu Xing, the head of public relations for Doubao, posted today that the rumor claiming “Hengdian is working with ByteDance to feed the likenesses and voices of 150,000 extras into ByteDance’s large model” is seriously inaccurate.
He said the Hengdian Film and Television AI Service Platform project actually aims to build public digital infrastructure, turning assets such as real-world locations at the film and television base into high-quality datasets to help production crews select locations, prepare and shoot more efficiently. It also aims to lower the barrier for small and medium-sized film and television companies to use AI, giving more creators the means to make their work better.
IT Home noted that the post said Volcano Engine is providing technical support for the project, and all data assets belong to Hengdian or the parties that authorized their use. If the project involves the use of anyone’s likeness or voice, that person’s authorization will certainly be required. The project’s data will also not be used to train ByteDance’s large model.
Further reading
Public information shows that the 2026 Hengdian Film and Television Cultural Industry Development Conference was held on October 23, 2026, in Hengdian, Dongyang, Jinhua, Zhejiang Province, under the theme “Digital and intelligent empowerment, craftsmanship in film and television, and a focus on high-quality works.” At the conference, the Dongyang Municipal People’s Government and Volcano Engine reached an agreement to launch the “Hengdian π” AI platform, targeting the entire process of film and television ideation, shooting, production and distribution, and exploring ways to use AI in diverse forms of creation, including live-action dramas and short-form dramas.