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IT Home reported on November 3 that JD.com released its Double 11 smart glasses opening sales report that day. According to the data, from October 12 to November 1, sales of optical waveguide smart glasses on JD.com grew more than 3-fold year on year. RayNeo ranked first on both the smart glasses and XR device brand charts, while its RayNeo iO and RayNeo GT Max took first place on the individual product charts for optical waveguide glasses and AR glasses, respectively.
The report indicates that optical waveguide smart glasses were among the faster-growing segments during Double 11. As AI and near-eye display technologies are gradually incorporated into consumer products, smart glasses are also taking an increasingly diverse range of forms, covering uses such as everyday information interaction and audiovisual entertainment.
In terms of specific products, the RayNeo iO, which ranked first in sales among individual optical waveguide glasses products on JD.com, uses optical waveguide display technology and combines it with an always-on proactive AI feature. It is primarily aimed at needs such as everyday communication and information interaction. The product also has a lightweight design intended to balance everyday wearability with the user experience.
The RayNeo GT Max, which topped the individual AR glasses product chart, is primarily aimed at the audiovisual entertainment market. According to the company, it supports a 267-inch giant-screen display equivalent to viewing from 6 meters away and has a native 3DoF spatial anchoring feature for uses such as watching films and gaming.
As for its product lineup, RayNeo currently offers smart glasses for different needs, including the Air and GT series focused on the viewing experience, the lightweight iO series of AI display glasses, and the V series of AI camera glasses.
According to information released by RayNeo, its products have entered more than 40 countries and regions worldwide, and cumulative sales have exceeded 1 million units.
RayNeo also announced discounted prices for some products during Double 11. After stacked discounts and government subsidies, the RayNeo iO costs 1,911 yuan; the standard RayNeo GT Max costs 2,209 yuan; and the RayNeo V4 AI camera glasses start at 1,529 yuan.